File under obvious but saddening: John Mangelaars, Vice President of Microsoft’s Consumer & Online International (COI) division for Europe, Middle East and Africa, said that his employer isn’t counting on an online ad growth for a few years. Mr. Mangelaars attributed part of the slow to increased efficiency,

“A lot of laziness has gone away. If marketers are reaching their goals with [their current budgets], why would they spend more?”

Economic Meltdown, Industry News