Ray-Ban: Reservoir Walking
Funny spoof on the Quentin Tarantino classic. Not sure what Ray-Ban is going for with this but it made me smile. Good use of talent.
No commentsFunny spoof on the Quentin Tarantino classic. Not sure what Ray-Ban is going for with this but it made me smile. Good use of talent.
No commentsThis 4G network thing is techno-mumbo-jumbo, it will be surprising if people care. Still, a nice spot.
No commentsLiking these spots from Victors & Spoils.
No commentsFord’s Fiesta Project supposedly tasks ‘real’ Fiesta owners to come up with ways to test their cars. The videos produced may not feel very homegrown but they don’t feel totally fake either (like the MS ads). They do a good job of showing off the car’s features in a fun way.
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Yahoo has bought content mill and page view generator Associated Content. Yahoo’s new property specializes in cranking out content about hot topics determined algorithmically using 350,000+ contributors. This kind of low-cost content (and often low-quality) is turning up more and more around in search engines as publishers attempt to eek a margin out of their sites.
Yahoo has been successful at getting premium ad rates for content created by professional journalists in the past so this acquisition is a big endorsement for the new school of wide and shallow journalism.
No commentsI really enjoy TomTom’s new campaign to support their new Star Wars Voices on their GPS devices.
No commentsChrome vs. Potato is so good.
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We knew the American Apparel founder wants us to think he enjoys fucking his employees and now we know his appetite extends to his competitors.
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Facebook is doing its damnedest to acquire a kind of social lock-in with both its users and 3rd party publishers. At the recent Facebook developer conference called F8 they announced a new set of tools for developers that let other website tie into the Facebook network via a new like button, comments system and fan page widget among other things.
With more than 400 million users, Facebook offers web publishers a very tempting offering. Visitors to their sites can promote content to their social graph with one-click. This is increasingly important as the web continuously becomes more fragmented and younger people opt to use social networks in the way people have traditionally use email.
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