Home > Industry News > Sears, Capital One, AmEx Make Watchdog’s ‘Naughty’ List of Direct Mailers

Sears, Capital One, AmEx Make Watchdog’s ‘Naughty’ List of Direct Mailers

December 17th, 2008

2E468DA0-E1DA-4D4B-AC63-4F429AB4A8B3.jpgNEW YORK (AdAge.com) — If the nonprofit group ForestEthics had its way some, of North America’s top direct marketers — including Sears, Capital One and American Express — would get just as many lumps of coal in their mailboxes this holiday season as direct-mail pieces they bombard consumers with throughout the year.

(Via Advertising Age – News.)

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